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17% Conversion Rate to Sales Call [case study]: How to create demand in advance
![17% Conversion Rate to Sales Call [case study]: How to create demand in advance](https://assets.cdn.filesafe.space/vkza0lxpH867SCdrPdwm/media/6a247f4949e55f85198d63ea.jpg)
Laura LopuchPublished on: 24/08/2026
Mike wanted to work with 7 and 8-figure coaches on their email marketing. In fact, that’s what he was pitching in his cold emails. How he got a 17% conversion rate to sales calls with WARM cold emails.
Cold emails